Mystique

Sunday 29 June 2025 | 7.00pm – 11:00pm

Campbell’s Stores, The Rocks

Your mystical Wonderland is back for a night that celebrates power, mystery, and the art of the individual. Be enthralled in a night of mystique at the hairdressing industry’s biggest party. Immersive brand experiences, photo opportunities, multiple bars with free drinks and a fantasy of food options, there’s no other party in the industry like Wonderland.

Join us for this unforgettable night of gold, glamour and a touch of Mystique where Wonderland lives up to its name as the only way to celebrate the Hair Festival weekend – a full weekend in hair with the most diverse education offering in the industry.

Building on 2024 in size and stature, your mystical Wonderland is back for a night that champions leading entertainment, a touch of mystery and the art of the individual. Located between the Park Hyatt Sydney and the Overseas Passenger Terminal, the historic Campbell’s Stores overlooks two of Sydney’s great icons – The Sydney Harbour Bridge and the Opera House.

Our 2025 theme is inspired by gold, decadence and mystery, so come as you are or be inspired by your interpretation of the most decadent mystical party – Wonderland is an experience you can share with your entire salon.

*Festival Wonderland is a licenced event with alcohol service and attendance is for over 18’s only. Proof of ID will be requested on entry. The food and drink package is included in your ticket until 11pm.